After successfully building and running an award winning creative agency, working with powerhouse international brands to achieve their experiential and marketing goals, I decided to make the shift to consulting in-house for brands. Using my experience and unique integrated marketing background I want to help brands think differently about their partnership and marketing efforts.
I bring 16+years of industry knowledge, connections and experience. My specialty is the ability to seamlessly fluctuate between a 10,000 ft view and 100 ft view to ensure holistic brand consistency across all marketing channels and executions.
Awards
2020 Ex Award
2016 - 2020 Event Marketer Top 100 IT List
2017 - 2019 BizBash Top 500 Event Innovators
2019 Silver Cannes Lion
2019 Silver Event Design & Technology
2017 AdAge Small Agency Award
2017 Silver Event Design & Technology
2016 Silver Ex Award
2016 BizBash Style Award
Clients
Athletic - Nike, Under Armour, The North Face
Auto - Mercedes Benz, smart Car
Entertainment - Netflix, NBC, Bravo
Fashion & Cosmetics - Tommy Hilfiger, Dia & Co., Revlon, CoverGirl
F&B - Stella Artois, Jose Cuervo, Oculto, General Mills, Impossible Burger, Icelandic Provisions, San Pellegrino
Insurtech - Spot
Hospitality - citizenM
Music - Soundcloud
Tech - Twitter, Tinder, Facebook, Microsoft, Dell, Sennheiser, JayBird , WIRED
Gaming - Nintendo, Alienware, Activision Blizzard Media
Experience
VP of Partnerships, for adventurous Austin based injury insurance startup Spot, overseeing 48+ partnerships consisting of industry leaders across athletic verticals, including multi-million dollar ski conglomerate Alterra Mountain Company (Ikon Pass), private ski resorts, national governing bodies (cycling, BMX, rugby) and emerging sports such as pickleball, ninja athletes, parkour and more.
Sept 2021 - Sept 2023
Public Relations and Communication Strategy consultant for adventurous Austin based injury insurance startup Spot.
Nov 2020 - April 2021
Marketing Chair for the Flatwater Foundation, of which I was on the Board of Directors since inception.
2009 - 2022
Co-Founder and Chief Creative Officer of N/A Collective, a highly successful, award-winning, 35 person full-service experiential marketing agency based in NYC and Austin.
Jan 2014 - Jan 2021
Mother (a hybrid Account Director & Creative Producer) at Mother New York, where I led non-traditional experiences for multiple clients from concept through execution both nationally and internationally.
Aug 2008 - Oct 2012
Additional experience includes Director of BeCore’s NYC office, VP of Production Strategy at Engine Shop, and Account Executive at MKTG.
Affiliations
The WIE Suite
BEAM Member Collective
Sunday Dinner
Event Marketer - Women in Events
The Vendry - Experience Good Contributor
Guest Lecturer - University of Texas at Austin